Auto industry highlights: Innovation in green, smart, and safe (part 1)

All industries are innovating to become smarter and more efficient. The auto industry is no different. The auto’s journey to smarten up can be seen in the vision, challenges, and solutions of advanced driver assistance systems (ADAS).

Advancements in the auto industry are always a popular topic of conversation. From fuel efficiency to vehicle PC infotainment, cars are seen as transportation, entertainment, and status symbols all over the world. Embedded technologies are driving key initiatives in the industry:

Green – Environmentally friendly and fuel efficient.

Smart – Greater visibility, alters using sensor, actuator, and camera technologies.

Safe – Collision safety features to reduce injury and road fatalities.

Focusing on the “smart” initiative, advanced driver assistance systems (ADAS) are expected to advance from assisted driving today to highly automated driving in 2020 to autonomous driving by the year 2025 (Figure 1). If this vision is realized, in ten short years, autonomous in-vehicle system driving will be a reality – though Tesla claims it’ll have autonomous driving in its telematics cars by summer 2015!

ADAS are the stepping stones toward autonomous fleet management driving. An interconnected network of cameras, video analysis, sensors, and global positioning systems provide the building blocks upon which the auto of the future will be built.

Automotive telematics standards

The European New Car Assessment Programme (Euro NCAP) is a driving force in the assessment and advancement of these key vehicle PC in the auto industry. Euro NCAP performs fleet management tests as well as test protocols for validating active safety systems through simulation. These test simulations are used to assess the five-star rating system assigned to various makes and models.

Environmental regulations are becoming tougher and higher safety standards are being applied. In order to address these challenges, auto developers and their suppliers need access to the right embedded tools and simulation environments in order to achieve the desired ratings.

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